Creating effective Key Performance Indicators (KPIs) for RiskShare will help to measure its progress and success in various strategic areas. Here are some suggested KPIs for each area based on RiskShare's business model and objectives:

1. Growth and Customer Acquisition

  • Monthly New Member Sign-ups: Target the number of new members joining the platform monthly.
  • Member Retention Rate: Measure the percentage of members who stay active on the platform month-over-month.
  • Advisor Acquisition Rate: Track the number of new advisors joining and participating in the platform.
  • Client-to-Advisor Ratio: Aim for an optimal balance, like 150 clients per advisor, to ensure personalized service without overwhelming advisors.

2. Financial Performance

  • Total Transaction Volume: Track the total volume of risk-sharing transactions handled by the platform.
  • Revenue per Member (ARPU): Calculate the average revenue generated per user (both clients and advisors) to understand monetization efficiency.
  • Platform Profitability: Track profit margins from fees, aiming for sustainable profitability by covering operational costs.
  • Cost of Client Acquisition (CAC): Measure the average expense to acquire a new client or advisor to ensure sustainable growth and efficient use of funds.

3. Platform Engagement and Utilization

  • Daily Active Users (DAU) and Monthly Active Users (MAU): Track the ratio of daily and monthly active users to understand engagement levels.
  • Average Claim Processing Time: Measure the time taken from claim submission to approval or rejection, aiming to improve processing speed.
  • Member Satisfaction Score: Use surveys to gauge member satisfaction and address pain points, targeting a high score (e.g., 90% satisfaction).
  • Platform Abandonment Rate: Track how often members or advisors stop using the platform and identify causes to improve retention.

4. Risk and Claims Management

  • Claim Payout Ratio: Measure the proportion of successful claims to the total claims filed, ensuring a balance between fair payouts and system stability.
  • Average Daily Payment Fluctuation: Track daily fluctuations in risk-sharing payments to manage variability effectively and maintain member satisfaction.
  • Percentage of Disputed Claims: Track the proportion of claims that members dispute and measure the time to resolve disputes.

5. Advisor Network and Engagement

  • Advisor Satisfaction and Retention Rate: Measure satisfaction through surveys and retention rates to ensure a motivated and engaged advisor network.
  • Training Completion Rate: Track the percentage of advisors who complete RiskShare’s training program and meet performance standards.
  • Revenue per Advisor: Monitor average revenue generated by advisors, aiming to meet the €90,000 per year target for each advisor.

6. Technology and Platform Stability

  • Platform Uptime: Target a high uptime percentage (e.g., 99.9%) to ensure the platform is reliable and accessible.
  • Transaction Processing Time: Measure the average time taken for transactions to complete, aiming for quick processing to improve user experience.
  • User Complaints and Resolution Time: Track the volume of user-reported issues and average resolution time to ensure quick responses to technical issues.

7. Innovation and Product Development

  • Feature Release Cadence: Track the number of new features or updates released per quarter to ensure consistent product improvements.
  • Adoption Rate of New Features: Measure the percentage of users engaging with new features to gauge acceptance and satisfaction with updates.
  • AI-Driven Automation Efficiency: Track the percentage of claims, transactions, and other processes automated by AI, aiming to reduce human involvement in routine tasks.

8. Brand and Market Positioning

  • Brand Awareness: Track growth in online mentions, website traffic, and media coverage to gauge public awareness.
  • Social Media Engagement Rate: Measure the engagement rate (likes, shares, comments) on social media to assess brand reach and interaction with potential clients.
  • Net Promoter Score (NPS): Use the NPS to measure how likely clients and advisors are to recommend RiskShare, aiming for a high NPS to drive organic growth.
  • Referrals per Member: Track the average number of referrals generated by each member to gauge word-of-mouth growth.

Setting target values for each KPI will depend on RiskShare's growth stage and resources, but these KPIs should provide a balanced view of the company's health, growth potential, and operational performance.